SearchTruck Image_PR.jpeg "Rheem Celebrates 100 Years with 'Cool' Community Initiative")
Rheem Middle East, a global leader in manufacturing innovative and energy-efficient HVAC and water heating solutions, launches Ice Rheem Truck tour to celebrate 100 years and give back to the community by delivering sweet treats and smiles to neighborhoods across the city.
As a brand rooted in innovation and customer care, Rheem is using this milestone moment to give back in a fun, unexpected way.
The tour reflects Rheem’s belief that “cooling” is more than just a product - it’s a feeling.
The initiative is designed to help families beat the heat, foster community spirit, and celebrate the essence of everyday comfort.
Vice President and General Manager of Rheem Middle East, Brian Hempenstall, comments: “For 100 years, Rheem has been delivering comfort inside the home. This year, we wanted to take that experience beyond our products and bring a moment of joy directly to the people who’ve supported us. The ice cream truck is a small gesture with a big message: comfort, connection, and community matter.”
This initiative is part of a broader campaign celebrating a century of service, innovation, and sustainable solutions.
The Rheem ice cream truck will make stops in various neighborhoods throughout Dubai.
Catch the Ice cream truck here:
‣ Thurs 22nd: DIFC (12–2pm)
‣ Tues 20 & Wed 21: Emaar Square (12–2pm)
‣Thurs 22nd: DIFC (12–2pm)
‣ Fri 23: Damac Hills 2 & Silicon Oasis (3–6pm)
‣ Sat 24: Mudon & Arabella (1–3pm)
‣ Sun 25: Springs (1–3pm)
Rheem HVAC water-heating solutions
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