It marks a significant milestone in promoting sustainable transportation and environmental leadership in the UAE and fostering growth within the electric mobility community.
HE Dr. Thani bin Ahmed Al Zeyoudi, UAE Minister of State for Foreign Trade, who led the ribbon- cutting ceremony said,“The United Arab Emirates is
now established as a global leader in energy transition and climate-tech innovation, attracting pioneering companies to our dynamic, business-friendly ecosystem and forming partnerships with some of the most technologically advanced economies in the world. The newly launched EV LAB, the first multi- brand electric mobility platform in the region, is a project that embodies this vision. By creating a community of EV companies, specialists, innovators, and entrepreneurs, and by encouraging them to share knowledge, insights, and experiences, it will help advance the drive towards sustainable transportation throughout the UAE and the wider Middle East. In doing so, it will help to accelerate the transition to electric
mobility and enable us to meet our Net Zero goals.”
The center showcases a diverse range of electric vehicles, micro-mobility options, charging station solutions, solar yachts, and electric boats, offering customers access to the latest innovation in sustainable transportation.
Retail as a Service (RaaS) is a modern evolution of traditional retail, emphasising a collaborative environment where multiple businesses can showcase their products in a shared space with a shop-in-shop concept. The unique setting allows customers to test drive, rent, lease, or purchase top-tier electric vehicles available in the UAE, including a range of micro-mobility products, chargers, and tire solutions, all within our experience
center. Additionally, consumers can explore our extensive offerings of electric yachts from Silent Yachts, creators of the world’s first series-produced solar-powered electric yachts, and Marian Boats, makers of luxurious and high-performance electric boats. 

“We strongly believe that Retail as a Service (RaaS) is the optimal approach for consumers, particularly with the surge of new electric vehicles, including electric yachting solutions, entering the market. Consumers increasingly need a brand-agnostic space where they can discover and experience a diverse range of products within the electric transportation ecosystem, receiving genuine, impartial advice tailored to their needs. We are proud in the significant strides made in the UAE over the past three years since we initiated our proof of concept, especially considering the previously limited availability of electric transportation and charging infrastructure.” Arta Faissali, General Manager at EV LAB.

The centre will also elevate the traditional showroom experience by hosting events, workshops, and discussions to foster innovation in sustainable transportation. Located in the gold LEED-certified buildings of One Central, the center’s design incorporates environmentally responsible materials, including green concrete, energy-efficient lighting, certified sustainable timber, locally sourced materials, recycled furniture, and sustainable
joinery laminates.

Kevin Chalhoub, Founder and CEO of EV LAB said, “EV LAB is committed to pioneering a future where sustainable mobility is not just an option but a standard. Each of the cars exposed in our showroom has something unique to offer and its own USP. Our mission is to lead the charge towards cleaner, greener transportation solutions in the UAE and beyond. By fostering innovation, collaboration, and community engagement through our e-Mobility Experience Center, we aim to empower individuals and businesses to embrace electric vehicles and contribute to a more sustainable
world. About 20% of world emissions come from the transportation industry, of which about 75% come from road transportation and 11% from marine transport. We aim to expose the already existing climate tech solutions and to reduce our carbon emissions here in the UAE,
km by km.”